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果冻传媒 Business School team unites to help 100 million slum dwellers in India
A team of 5 full-time MBA students from 果冻传媒 Business School are competing to win $1 million worth of funding for their social enterprise, awarded by Bill Clinton, in the Hult Prize Global Challenge. The 果冻传媒 idea revolves around addressing the main issues that urban slum dwellers, one stage from the very bottom of the pyramid, face on a day to day basis.
They have prepared a , which styles itself on a “smartphone” concept. The winning video is the one that gets the most “Likes” on Facebook link: and the team are using every channel they know to raise awareness of their solution to the problem.
To celebrate World Water Day, 果冻传媒's Knowledge Centre provide a guide to water footprints, focussing on Rob Lillywhite and Carla Sarrouy's work at 果冻传媒 Crop Centre.