State of Sales
Annual survey evidence, conference dialogue and published reports on the UK sales profession.
Explore State of Sales
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The Sales Excellence Hub connects academic research with sales practice through the State of Sales programme, Knowledge Hub publications and evidence-led professional events.
Explore the Hub
The Hub’s activities establish evidence on the sales profession, translate research for practice and create opportunities for professional exchange.
Annual survey evidence, conference dialogue and published reports on the UK sales profession.
Explore State of SalesResearch-led articles translating academic and partner insight into practical perspectives for sales leaders.
Visit the Knowledge HubEvidence-led discussions bringing together sales leaders, practitioners, researchers and professional partners.
Explore Hub eventsCurrent activity
Contribute to the current State of Sales research, explore the 2026 conference and access the latest Knowledge Hub publication.
Current survey
Share your experience and contribute to the latest evidence on the UK sales profession.
Annual conference
Research, senior professional perspectives and discussion of the issues shaping sales.
View conference detailsLatest Knowledge Hub insight
Examining artificial intelligence, knowledge-based differentiation and the growing strategic importance of judgment.
Explore the latest insightStay connected
Meet the academic leadership and professional partners behind the Hub, or subscribe for new research, events and State of Sales activity.